Kristiana Vellucci
Brand Identity, Illustration
Fearn is an all-in-one platform built for people who resell items across different online marketplaces. By keeping everything in one place—inventory, listings, shipping, bookkeeping, returns, and more—it makes the day-to-day of reselling way easier to manage. With smart tools and clear insights, Fearn helps resellers stay organized, save time, and focus on growing their business.
Fearn was started by Morgan (aka Mogibeth), a successful reseller who wanted a tool that could actually keep up with the real demands of reselling. Morgan and her partner Matt set out to build a better platform than what was available—and they hired me on to create illustrations to help bring their vision to life.
Illustrations for Fearn were created for their website and marketing materials to help depict the different stages of the reseller's journey that their product supports. Below, you can see the 4 feature illustrations we created and our icon set.
